App State - Nike partnership

Athletics

App State Inks Five-Year Extension with Nike, BSN SPORTS

BOONE, N.C. – App State Athletics has extended its partnership with industry leader Nike and BSN SPORTS for five years through the end of 2030. Nike will continue to serve as the official apparel, footwear and uniform provider of the Mountaineers, with BSN SPORTS serving as the official equipment provider.

"As the App State brand continues to grow, we are excited to extend our partnership with Nike and BSN SPORTS for five more years," Director of Athletics Doug Gillin said. "Our alignment with Nike's iconic brand provides our teams a winning edge in performance, training and recruiting. We are pleased that App State student-athletes will continue to benefit from the best uniforms and equipment in the sports industry through Nike."
 
Partnering with Nike since 2007, App State's brand has skyrocketed during that time with memorable football wins against Michigan, North Carolina, South Carolina and Texas A&M, an unprecedented transition to the FBS level, and a multitude of conference championships and NCAA appearances across App State's sport programs. Mountaineer student-athletes have been able to maximize their performance both in-game and in practice with top-of-the-line apparel that optimizes peak performance.
 
BSN SPORTS is a leading marketer, manufacturer and distributor of sporting goods apparel and equipment that has partnered with the Mountaineers since 2022.
 
"This extension between Appalachian State University Athletics, BSN SPORTS and Nike is a great example of a strong team maintaining their commitment to elevating the App State student-athlete experience," Bill Stote, Sr. VP, BSN SPORTS Collegiate Select Division, said. "Our team is excited to continue to provide the Mountaineers coaches and teams with elite service, expertise and industry-leading access to sports equipment and premier apparel - in full support of App State Athletics' mission to 'guide and support Student-Athletes in their quest for excellence.'"
 
App State's five-year deal with the world's No. 1 sports brand officially goes into effect on June 1, 2025 and involves all 17 of App State's athletic programs.
 
About App State Athletics
More than 400 student-athletes compete in 17 NCAA Division I varsity sports at Appalachian State University, and dedicated fans love to cheer them on. App State's championship football team has enjoyed unprecedented success at the highest level of Division I (Football Bowl Subdivision) with a 7-1 bowl record and four Sun Belt Conference championships. The Mountaineers were a dominant force in the Southern Conference for more than 40 years before moving up in 2014. App State student-athletes in all sports pursue daily comprehensive excellence in academics, competition and community involvement. All varsity teams compete in the Sun Belt Conference, except for field hockey (MAC) and wrestling (SoCon). For more, visit http://www.appstatesports.com.
 
About BSN SPORTS
Farmers Branch-based BSN SPORTS is a leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 150,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game-changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.BSNSPORTS.com.
 
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