Overview of House v. NCAA

• House v. NCAA is an antitrust class action lawsuit which challenged the NCAA’s rules limiting student-athletes’ ability to profit from their NIL (Name, Image, and Likeness)
• In May 2024, the House settlement received preliminary approval establishing the retroactive and go-forward framework that allows schools to share revenue with athletes, remove previous roster limits and compensate athletes dating back to 2016 for lost NIL opportunities.
• In June 2025, the House settlement received final approval, marking a historic shift in college athletics and allowing institutions to share revenue directly with student-athletes for the first time beginning July 1, 2025

Key Outcomes of the Settlement

• Institutions can distribute up to $20.5 million annually
• Removal of scholarship limits
• New roster limits implemented
• Retroactive compensation for eligible athletes dating back to 2016
• Direct revenue sharing begins July 1, 2025
• Reporting and operating systems rollout throughout the 2024-25 academic year

Oversight Bodies and Systems

• College Sports Commission: Oversees NIL revenue share compliance with the new rules
• NIL Go: Platform for reporting third-party deals over $600
• College Athlete Payment System (CAPS): Newly created system to track institutional payments to participating athletes

What this Means for Student-Athletes

• Athletes are eligible to receive direct payments from the institution
• Required to report NIL deals valued over $600 through NIL Go
• Potential access to retroactive pay

What Student-Athletes Need to Know Today

• Student-athletes must report any NIL contract with compensation that equals or exceeds $600.
• Existing third-party NIL contracts in place that were signed prior to June 7, 2025 only need to be reported if payment goes beyond June 30, 2025. The deadline to report the existing deals is July 1, 2025.
• Any new deals must be reported within 5 business days of execution of the NIL contract.
• You must report your deals at NILGo.com, Student-athletes will be asked to enter information such as school email, NCAA ID, sport, social media handle, deal values, deal obligations and upload any documentation associated with the deal (i.e., contract).
• Failure to report may lead to penalties, including loss of NCAA eligibility.
• Student-athletes may designate one representative (i.e., agent) to enter deals on their behalf. You are still required to submit the deal.

Frequently Asked Questions

• What is the College Sports Commission?
  • The College Sports Commission is an independent body, established following House v. NCAA, that will be responsible for implementing the settlement terms governing revenue sharing, student-athlete Name, Image and Likeness (NIL) deals and roster limits.
     
• What is NIL Go?
  • NIL Go is an online platform created by the College Sports Commission, with assistance from Deloitte, to evaluate whether third-party NIL deals are made with the purpose of using a student-athlete’s NIL for a valid business purpose and do not exceed a reasonable range of compensation. NCAA rules passed as a result of the House v. NCAA settlement regulate these activities.
     
• What must student-athletes report and when?
  • Division I student-athletes must report third-party NIL deals with compensation that equals or exceeds $600 in the aggregate. Compensation includes both direct payments and other benefits, such as free car leases, gym memberships, etc. New third-party NIL deals must be reported within 5 business days of execution of the NIL contract or otherwise agreement to the contract or payment terms. Existing third-party NIL deals executed before June 7, 2025, only need to be reported if payments continue after June 30, 2025. Such deals must be reported by July 1, 2025.
     
• How do student-athletes report their deals?
  • They first create an account at NILGo.com, by entering their school email, sport, NCAA ID and social media handles. Once their account is verified by their institution, the student-athlete will enter their deal payment terms, obligations and payor information, and upload their contract or equivalent document. Once entered, they’ll only be able to see their own deals.
     
• Can student-athletes nominate someone to enter their deals?
  • Yes. Student-athletes may designate one representative (e.g., an agent) to enter deals on their behalf, with final submission being performed by the student-athlete themselves. This representative will have visibility into all the deals reported in NIL Go by that student-athlete.
     
• What role does the institution play in NIL Go?
  • Each institution may designate five staff members to access NIL Go. These users (typically from compliance) approve student-athlete access requests and maintain payor information. They can see all deals submitted by student-athletes at their institution only.
     
• What is a deal review based on?
  • Payor Association – The relationship between the payor and the student-athlete’s school.
  • Valid Business Purpose (VBP) – Whether the payor is seeking the use of the student-athlete’s NIL for a valid business purpose, meaning to sell a good or service to the public for profit.
  • Range of Compensation (RoC) - RoC is anchored in valuation principles to determine if a student-athlete’s third-party NIL compensation is commensurate with compensation paid to similarly situated individuals with comparable NIL value. The RoC is a deal-level calculation that is intended to capture a student-athlete’s unique NIL value based upon multiple factors, including but not limited to the deal’s performance obligations, the student-athlete’s athletic performance and social media reach, the local market and the market reach of their institution and program. The RoC will also be informed by external benchmarks.
     
• What are the potential deal statuses?
  • Once submitted, the deal will show as In Review. Following this, the status will change to:
    • More Info – The student-athlete needs to enter missing information (details will be provided).
    • Cleared – The deal meets necessary requirements and can proceed.
    • Not Cleared – The deal fails to meet necessary requirements. The deal status will be visible to the student-athlete and the designated Institution users at their school. Emails will be sent when the status changes. In the future, text notifications will be enabled.
       
• What are the student-athletes' options if their deal is not cleared?

1. Revise the deal and resubmit: Student-athletes have the option to work with the payor to renegotiate the deal and resubmit it to NIL Go.
2. Cancel the deal: Student-athletes have the option to cancel the deal and refund any money already received.
3. Appeal to neutral arbitration: Student-athletes can appeal through a neutral arbitration process to obtain a neutral review of the decision.
   
   Note: If the student-athlete continues with the deal as submitted, they may face enforcement consequences, which could include loss of eligibility.

• How do I know if I am eligible for back pay?
  • Retroactive pay is handled by College Athlete Compensation. Please reach out to the settlement administrator to inquire about your eligibility.
    
    College Athlete Compensation Settlement
    Settlement Administrator
    P.O. Box 301134
    Los Angeles, CA 90030-1134
    Phone: 1-877-514-1777
    Email: admin@collegeathletecompensation.com

NIL Contact & Support
 
If you have any questions, please contact Brittney Whiteside at NIL@appstate.edu.